ID & INTELLIGENCE

Unify, infer,
and deliver.

Purchase touchpoints and social signals are unified under a common ID; fan states and next moves are inferred and turned into personalized messages through scenarios.
A data intelligence platform that brings each fan into focus and turns insight into action.

Unified ID platform

STEP 01
Diagram of the unified ID platform (ID Wrapper) consolidating touchpoints such as online lotteries, e-commerce, tickets, venue sales, LINE, Spotify, YouTube, and fan clubs

Fan state inference

STEP 02
Fan state inference (a matrix of loyal, at-risk, and dormant customers crossed with cool, warm, and hot engagement levels)

Scenario delivery

STEP 03
Scenario delivery (message scenarios → segments → action triggers → personalized messages)
Three-step data flow diagram from the unified ID platform to fan state inference to scenario delivery

Solutions

Common ID Infrastructure Development & Existing ID Platform Integration Support

Fan Message Optimization CRM

YouTube Membership & LINE Integration

Data Lake & CDP Implementation Support

CMP: Customer Consent Management for Various Services

Streamlining Customer Support & Inquiry Forms with AI

Case Study Creation Support: Team RAKRAI

More Solutions

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