TwoGate Inc. (Headquarters: Setagaya-ku, Tokyo; Representative Director: Teruki Kobayashi; hereinafter "TwoGate"), a developer of internet services, is pleased to announce that it has today launched a new feature that allows YouTube creators to offer presales and exclusive sales of event tickets, limited-edition merchandise, and more to their channel members.
This feature aims to help creators further deepen engagement with their YouTube channel members—who represent their most dedicated fan base—while also creating new revenue opportunities.
Early Adoption Cases and Results:
Prior to the official release, several popular YouTube creators used this feature (in Japanese alphabetical order):
- Suisei Channel: VTuber Hoshimachi Suisei from the VTuber group "hololive" sold an original calendar exclusive to channel members through this feature within the Shopify-built "hololive production OFFICIAL SHOP." Through this, she succeeded in delivering special value to fans in the form of limited-edition merchandise. (The moment of the announcement to fans can be found here.)
Reference: "Notice of the Commencement of Sales for YouTube Channel Membership-Exclusive Products" (Cover Corp.)
- 2BRO.: For the ticket sales of the ABEMA-hosted event "2BRO. RADIO: THE STAGE" featuring the popular game commentators 2BRO., a portion of the tickets sold through existing ticketing agencies was allocated for an exclusive early-bird lottery for YouTube channel members using this feature. This allowed YouTube members to participate in the ticket lottery ahead of the general public. (The moment of the announcement can be found here.)
In these early adoption cases, this feature contributed to an increase in membership subscriptions on the creators' YouTube channels and helped revitalize their fan communities.
TwoGate has several other use cases besides those mentioned above, and in some of those cases, the number of membership subscribers more than doubled.
TwoGate's Future Outlook:
TwoGate plans to continue supporting the utilization of YouTube Memberships for creators active primarily on YouTube, as well as for those considering expanding their fan clubs and subscription services overseas.
In addition to YouTube, we offer a wide range of services for entertainment businesses, including Shopify-based e-commerce, ticketing systems, fan club applications, event venue merchandise sales apps, and online gacha systems. With our mission to support the growth of the creator economy by developing diverse monetization systems for creators and artists, we will actively proceed with the development of innovative features that enable content holders to focus more on their creative activities and deepen their connection with fans.
To Creators and Companies Interested in Using This Feature:
YouTube creators and related companies interested in implementing this feature are welcome to contact us via the inquiry form below. Our representative will provide you with further details.
Inquiry Form:https://form.run/@twogate-contact Please use this link to contact us.
■ About TwoGate Inc.
TwoGate Inc. is an engineering company that develops and provides software solutions specializing in entertainment. We offer 20 products, including Shopify solutions, providing easily adoptable services on the principle of zero initial development costs and zero fixed monthly fees. To date, we have supported over 400 artists, characters, and creators, and provided over 600 applications and web solutions. With our specialized expertise in the entertainment industry and advanced technical capabilities, we support the industry alongside many business partners.
Representative: Teruki Kobayashi, Representative Director
Headquarters Address: Daita Flat 101, 5-13-8 Daita, Setagaya-ku, Tokyo
Business Activities: Development and provision of iOS and Android applications. E-commerce site construction and operation support. Launching co-creation businesses in the EC/SaaS domain.
URL: https://twogate.com
TwoGate Inc. Public Relations, Inoue
Contact Inquiry: https://form.run/@twogate-contact